We are delighted to be taking part in Local Enterprise Week 2020 and we have an exciting programme of events taking place in CoLab.
On 4th March we will be running a Fundamentals of Branding and Marketing workshop in conjunction with Letterkenny Chamber of Commerce.
This event, run by branding and marketing experts Marie Shields (Moss Marketing) and Clive Connaughton (Turas Branda), is a practical, creative and strategic workshop developed to provide simple solutions to unlock your brand marketing potential. To book email aine.friel@lyit.ie further information on the workshop is available here.
On 5th March Druva and Pramerica join forces to demystify the world of Cloud Economics and Disaster Recovery. This short evening talk is for you if you have ever wondered what the cloud could do for your business but weren’t sure where to start. More details are available here
On 6th March we are delighted to welcome the Donegal Women in Business Network to the CoLab for their celebration of International Women’s Day. The focus of this event is ‘It Starts with Local’, this is always a fantastic event, more details and booking information is available at www.donegalwomeninbusiness.com
On 7th March we are holding a very special event specifically for female entrepreneurs. Called ‘Can Your Idea Make You Money?’ this event is for you if you have a business idea, or have always wanted to run your own business but don’t know where to start? Ailish Irvine will host for a day of inspiration, idea generation and motivation as she guides aspiring female entrepreneurs through the steps needed to make your business idea a reality. More information is available here.
For more information on all of the fantastic events planned for Local Enterprise Week 2020 visit the Donegal Local Enterprise Office
Title: Fundamentals of Branding and Marketing
Date: 4th March
Time: 10.00am – 4.30pm
Location: CoLab Conference Room
To book: email aine.friel@lyit.ie
Description: What is a brand? And, how can your brand be effectively promoted, online? A practical, creative and strategic workshop developed by branding and marketing professionals to provide simple solutions to unlock your brand marketing potential.
In this workshop, Clive Connaughton (Turas Branda) and Marie Shields (Moss Marketing) breakdown the essence of branding, discuss the importance of your brand identity and promise, help you resonate with your target audience; and explore how to best reach your ideal customers through popular digital marketing platforms, once your core brand is in place.
Ideal for you if you are unsure about how to create a brand that best represents your business and want to know how to start the process, or – if you have a brand, but wish you could use your brand more effectively to reach the right people using simple yet strategic online marketing techniques.
A creative workshop jam-packed with case studies, tips, practical guidance, creative exploration and strategic planning for any new or established business that requires a boost in the areas of marketing or branding.
Title: North West Cloud Cover
Date: 5th March
Time: 6pm – 8pm
Location: CoLab Conference Room
To book: email aine.friel@lyit.ie
Description: Pramerica and Druva CloudRanger talk about Cloud Adoption and Disaster Recovery in the Cloud covering the following topics
- Introduction to Cloud
- Cloud Economics
- Moving to the Cloud
- Disaster Recovery in the Cloud
- June Conference Event
- Networking
In this workshop, Pramerica executives and technical engineers will introduce considerations, challenges, benefits and pitfalls when considering adoption of cloud based technology services. Druva CloudRanger will highlight specific areas you should address when considering a move to cloud based technology and will deep dive on Disaster Recovery options when you complete your cloud migration.
Whether you are a small business or medium enterprise, cloud adoption could yield cost savings, scalability and enhanced security. However, you need to understand a new complex ecosystem and make sure it is aligned to your specific technology needs. We’ll try and shed some light on those questions and decisions throught out this session.
A networking event immediately after the session will allow you the opportunity to see disaster recovery in a cloud environment in action and hear more about the first North West technology conference to be held at LYIT in June.
Title: Can your idea make you money – innovation workshop for aspiring female entrepreneurs
Date: 7th March
Time: 10am – 4pm
Location: CoLab Conference Room
To book: email aine.friel@lyit.ie
Title: Can your idea make you money – innovation workshop for aspiring female entrepreneurs
Description: Have you got a business idea, or have you always wanted to run your own business but don’t know where to start? Join Ailish Irvine for a day of inspiration, idea generation and motivation as she guides aspiring female entrepreneurs through the steps needed to make your business idea a reality. On this one day course you will discover:
- What makes a good business idea?
- What stops people from progressing with their idea?
- What supports are out there.
- Examining the traits of Entrepreneurs?
- Ideation and Iteration.
- Finding the confidence to explore entrepreneurship.
This day is ideal for any female entrepreneurs who want to either take their business to the next level or discover if running a business is for them. Regardless where you are on your business journey this is a course not to be missed.
