CoLab based Motarme has developed a web-based SaaS system for sales prospecting and sales lead generation for business-to-business (B2B) companies. They are focused on a new approach called “Account Based Marketing” or ABM which generates higher value sales opportunities.  They are incorporating Machine Learning technology in their system to further accelerate lead generation

Key highlights:

  • Enterprise Ireland High Potential Start-up (HPSU)
  • Revenue approved for EIIS
  • Successfully executing lead generation campaigns across Europe and the US
  • Generating revenue and profitable
  • Integrated to Salesforce, Amazon AWS, Mailchimp, SendGrid and FullContact.
  • Successfully piloting new Account Based Marketing services

Further information on their crowdfunding campaign is available at

And you can here Michael from Motarme talk about the new product here (Michael’s pitch starts about 2 minutes in )